A Look Inside the Winery Where Brad Pitt's Champagne Is Made: 'Welcome to Our Speakeasy!' (2023)

The Pierre Peters Champagne house isn't going to have a visitors center, guided bus rides around its fields or a gift shop to buy all things Brad Pitt. It isn't in France's bustling Reims or Epernay, but instead, in Mesnil-sur-Oger, a stone hump hillside village as small and pretty as a postcard.

The house in Mesnil, France is a small-to-moderately-sized champagne maison in a village whose holdings and fields are home to familiar industry giants such as Krug and Launay. It's on prized Cote de Blancs territory, where the Peters family has controlled certain vineyards for six generations. In France, champagne is made slowly, and Pitt's unusual Fleur de Miraval, exacts champagne's long-set rhythm requiring both time and patience. Pitt's champagne is produced on Peters' property in a designated below-ground cellar.

Despite the wrangling in California courts over the sale of Château Miraval, the estate he purchased with Angelina Jolie, Pitt's French business ventures have never been as busy.

In both the southern Provence region as well as France's celebrated Champagne district, Pitt's winemaking ventures — as well as his off-shoot projects — continue forging ahead. In fact, one insider tells PEOPLE "quite a lot has been happening over the last few months, both at Château Miraval in Provence and at Fleur de Miraval in Champagne."

The insider adds, "The new cellar at the Peters' Champagne house has just been renovated and is now ready for the harvest coming next September while the restoration of the recording studio at Château Miraval is finished."

A Look Inside the Winery Where Brad Pitt's Champagne Is Made: 'Welcome to Our Speakeasy!' (1)

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In fact, production began at the new space several weeks ago. The insider confirms that the act currently recording at Studio Miraval "is internationally known." Additionally, PEOPLE can confirm that the estate's recording and video facility, which reopened in December, has already begun work on a major film and several video projects.

There's little arguing with Pitt's business acumen and none to his devotion to winemaking. It is, as court records attest, simply "his passion." Since purchasing Château Miraval with Jolie in 2012 and partnering with France's winemaking Perrin family the following year, he has steadily developed the estate's existing vineyards and upgraded its facilities while generating overall interest and international demand for rosé. At the same time, building a premium brand-name business conservatively valued at six-to-seven times the price paid for the entire historic property just a decade ago.

Similarly, Fleur de Miraval, a rosé-styled champagne produced through a complex largely unknown method has, through his involvement attained notable worldwide appeal.

As proof, consider that 20,000 bottles planned for the October release are already sold out, largely to a client base of discerning high-end restaurants and hotels.

The hillsides of Champagne, dedicated to vineyards, are deceptive. Beneath their chalky soil lie hundreds and hundreds of miles of tunnels and hidden cellars where the process of making wine, and then through aging, transforming that wine into magic in a bottle, transpires.

A Look Inside the Winery Where Brad Pitt's Champagne Is Made: 'Welcome to Our Speakeasy!' (2)

The climb down to Fleur de Miraval's renovated champagne winery is achieved through a lengthy series of narrow warehouse stairwells.

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The newly redecorated space will remain largely the reserve of invited industry professionals asked in for tastings. Under Pitt's direction, however, the transformation of a faceless industrial vault has achieved a space of purpose, elegance and understated humor.

On a recent visit, after a long walk down, facing a blank wall in an unfurnished space, Pitt's Champagne-resident partner Rodolphe Peters turns and grins, "Here we are!" He points to an empty room decorated with nursery-like paintings. Clearly not the winery, he laughs as he pushes away a concealing wall panel to a much more exciting space, revealing a glass panel door.

The brand's logo — three overlying Ps, representing the Pitt, Perrin and Peters families — is discreetly displayed on a bronze handle. "Welcome to our speakeasy," he smiles.

A Look Inside the Winery Where Brad Pitt's Champagne Is Made: 'Welcome to Our Speakeasy!' (3)

A soft dazzle of colored light filtered through the iron work door invites visitors up a short incline to the actual "cuverie", its cellar winery. Fleur de Miraval's is actually somewhat small, "cocoon-like and a bit secret," Peters says. "We want people who work here and who visit to feel privileged."

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Even a builder was duped by the concealment. "One contractor came by early in construction. He wasn't required back again until work was nearly finished," he says. "When he returned the wall was in place. He couldn't find his way around it and so he stood outside for 20 minutes. We like our secrets in Champagne but he just couldn't believe the cuverie was behind a wall."

On entry, the lighting feature is an art piece, representing flowers and champagne bubbles. It's a fun sculpture, warmly reflecting off a muted decor of hammered zinc, natural wood and "noble" materials like bronze and slate. All elements were fabricated by local artisans, Peters proudly notes, including a metalworks firm in Reims which helped renovate the Statue of Liberty.

A large area of the "working winery" is dominated by two giant blond French oak casks holding 5,000 liters each, and several taller, equally sizable stainless steel tanks. Collectively these contain the various elements ("the perpetual reserve" and previous harvests of pinot noir and chardonnay) which, subjected to a unique saigneé process, produce Fleur de Miraval.

Pitt's champagne is largely created by the saignée method he became familiar with at his Provence estate. The preferred method of creating rosé, saignée forges a bolder wine by "bleeding" pressed grape juice away from the mash before contact with seeds and stems darken its juices. It is a demanding method with devotees among finer winemakers in the Loire, Rhone and Napa regions. It hadn't achieved wider recognition in the manufacturing of champagne until the Pitt-Perrin-Peters project demonstrated both its viability and marketability.

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Fine wine is not a carnival. It isn't something that springs up overnight in a field outside of town. Champagne requires patience, dedication, planning proper soil, good weather and alchemy figuring into the equation. In the case of Fleur de Miraval, the project remained unannounced for five years. Renovating the cellar took nearly as long.

"Brad wanted to keep the spirit of champagne. He wanted the space to feel intimate and be respectful to the wine," Peters says. "He gave us the basics: respect noble materials, don't be fancy. He said we should keep to the pink and black colors of Fleur de Miraval and in keeping with his overall practice, avoid anything which might associate it with being seen as 'another celebrity wine.'"

Transmitting his ideas to the Champagne architect who drew up blueprints, Pitt reviewed sketches and offered fixes. "He was happy because she got it," Peters grins.

The partnership will release its third bottling, ER3, in early October — and the blend is more intense than previous years. The desire to deepen the wine's complexity with each bottling while creating a wine unlike any other is evident in the glass.

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The color of the upcoming ER3 is a lighter blush than previous editions, achieving a coppery rose color. There's a strong freshness of sweet summer flowers, white linden blooms, preceding the freshness of pinot noir. Afterwards, there's a round, very long sense of its chardonnay. The roughly $300 wine is as delicious as any wine commanding its price must be.

The perception in the U.S. of Fleur de Miraval, Peters notes, has changed since its introduction — especially since its reception at the Oscars dinners.

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"I was in California three weeks ago," he explains, "and the impression of the wine community has changed completely. At first, they saw it as one more 'celebrity wine,' but with time and with tastings they've come to appreciate that it is a really challenging process, which creates a very elegant wine."

FAQs

What is the name of the winery that Brad Pitt owns? ›

Château Miraval is owned by Brat Pitt and Angelina Jolie. Studio Miraval was the site of classics like Pink Floyd's The Wall and WHAM's "Careless Whisper." Also has been used by AC/DC, The Cure, Elton John, and Sting.

Where is Brad Pitt's Winery? ›

Jolie and Pitt purchased the 1,300-acre Chateau Miraval in 2008. The vineyard is located in the village of Correns, between Marseille and Nice.

Does Brad Pitt still own a winery in France? ›

It lies on the Château Miraval wine estate in Provence, which Pitt still co-owns after having originally bought the property with ex-partner Angelina Jolie. Tenute del Mondo, a subsidiary of Stoli Group, announced in 2021 it had acquired a 50% stake in Miraval from Jolie.

How much does Brad Pitt's champagne cost? ›

Pitt has said that “rosé champagne is still relatively unknown” but that he “wanted to try to create the defining brand of rosé champagne, focusing all our efforts on just this one color." Fleur de Miraval is producing just 20,000 bottles in its first edition and will sell for $390 per bottle.

Who owns Château Miraval now? ›

In October 2021, Tenute del Mondo, a subsidiary of Stoli Group, said it had acquired a 50% stake in Miraval from Angelina Jolie for an undisclosed fee. 'We are thrilled to have a position alongside Brad Pitt as curators of their extraordinary vintages,' said Stoli Group's CEO, Damian McKinney, at the time.

How much is Brad Pitt's wine? ›

The roughly $300 wine is as delicious as any wine commanding its price must be.

Why does Angelina Jolie keep suing Brad Pitt? ›

Angelina Jolie Details Abuse Allegations Against Brad Pitt in Countersuit. In court papers related to a legal battle over a French winery they once owned together, she claims that he was abusive to her and their children during a 2016 plane ride.

Where does Brad Pitt currently lives? ›

His main residence though is his multi-house compound in the Los Feliz neighborhood of L.A., which he's owned since the mid-1990s.

Did Brad Pitt give Jennifer Aniston a house for her birthday? ›

Actress Jennifer Aniston celebrated 50 years this year in February and has just been revealed to have received an unusual gift from her ex-husband Brad Pitt. The actor did gift to Jennifer a mansion valued $ 79 million (or about $ 310 million).

Does Brad Pitt own a gun? ›

Brad Pitt has been a gun owner for a very long time. The recently married actor told Radio Times he inherited his grandfather's gun when he was a child. “There's a rite of passage where I grew up of inheriting your ancestors' weapons,” said the 50-year-old Pitt, according to the Independent. “My brother got my dad's.

Does Brad Pitt fly his Spitfire? ›

The Spitfire isn't a static display piece for him either. The actor has a pilot's license and apparently regularly flies the aircraft when he visits Somerset England where it is stored.

Does Johnny Depp own a vineyard? ›

Estèphe appellation. Good taste noted, this is one of my favorite wines. The article also pointed out that Depp owned a vineyard in the Côtes de Provence, where they made their Plan de la Tour. And then there is the story of the “Wino Forever” tattoo.

What is the most expensive champagne to buy? ›

10 of the most expensive bottles of Champagne in the world
  1. 2017 Champagne Avenue Foch – £2.1m/US$2.5m.
  2. 2013 Taste of Diamonds – £1.2 million/US$1.8m. ...
  3. 1907 Heidsieck – £232,000/US$275,000. ...
  4. NV Armand de Brignac Brut Gold Midas – £43,500/US$51,600. ...
  5. 1874 Perrier-Jouët – £42,800/US$50,735. ...
  6. 1820 Juglar Cuvée – £36,700/US$43,500. ...
18 Jul 2022

What is the most expensive champagne? ›

Shipwrecked bottles from Veuve Clicquot from 1841 - € 30,000

Found aboard the same shipwreck that contained the aforementioned 1820 Juglar vintages, the 1841 Veuve Clicquot is not only the most expensive bottle in the collection to have been sold at auction, it is also the oldest in the world.

Did Marilyn Monroe bath in champagne? ›

It was said that the American icon, as famous for her eccentricities as for her talents as an actress, used to bathe in champagne in order to relax. Bear in mind, however, that you'll need around 150 bottles in order to enjoy a relaxing Brut bubble bath…

How much does it cost to stay at Miraval Resort? ›

Points Price: Miraval's standard award pricing for a single guest is 45K per night for a standard room, 75K per night for a suite, or 105K per night for a premium suite.

Is there alcohol at Miraval Resorts? ›

Miraval is an inclusive experience, where all guests receive complimentary spa access, a choice of lectures, workshops and activities, and unlimited meals. Miraval is a no-tipping resort. Alcoholic beverages are available as an additional option.

Why did Angelina Jolie sell vineyard? ›

After the events that led to Ms. Jolie filing for divorce and her years devoted to caring for their children, Ms. Jolie and the children have not been able to return to the property, and she made the difficult decision to sell her stake in the business.

Which celebrity wine is the best? ›

The 20 Best Celebrity Wines
  • Inglenook, Rubicon - Francis Ford Coppola. ...
  • Armand de Brignac, Ace of Spades Gold Brut Champagne - Shawn (Jay Z) Carter. ...
  • Château Miraval, Miraval Rosé Côtes du Provence - Brad Pitt and Angelina Jolie. ...
  • Legend Vineyard Exclusive (LVE), Napa Valley Cabernet Sauvignon - John Legend.
26 Sept 2022

How much is Brad Pitt suing Angelina Jolie? ›

Brad Pitt sued for $300 million in wine war with Angelina Jolie.

Do Brad Pitt have prosopagnosia? ›

Brad Pitt recently revealed that he lives with 'face blindness,' also called prosopagnosia, a condition that causes the inability to recognize faces. Experts say the condition can be socially disabling and may run in some families.

What does Brad Pitt use on his skin? ›

Brad Pitt has launched a genderless skincare line called Le Domaine. The actor and director announced his new collection that uses grape-based antioxidants from Chateau Miraval, which allowed him to combine his wisdom about wine and his newfound love for skincare.

Does Brad Pitt have a biological child? ›

Vivienne Jolie-Pitt, 14

Vivienne, who has a twin brother Knox, is Brad and Angelina's biological daughter. Born in Nice, France in 2008, Vivienne has taken her mother (and Shiloh's) lead by stepping in front of the camera. She appeared in Angelina's film, Maleficent as a young Princess Aurora.

What is Brad Pitt favorite food? ›

Brad Pitt Height, Weight, Age, Biography, Wife & More
Bio
Favourite FoodToaster Strudel, Strawberry Twizzlers, Pizzas, Frosted Flakes
Favourite ColorBlue, Black
Favourite BookAll by Cormac McCarthy
Favourite MoviePlanet of the Apes, One Flew over the Cuckoo's Nest
37 more rows

What is Brad Pitt's illness? ›

In a new interview with GQ magazine, Pitt said that he thinks he has prosopagnosia, an extremely rare neurological condition that makes it difficult to tell faces apart.

What kind of car does Brad Pitt drive? ›

That said, the Model S in 2022 has a base MSRP of $99,990 and remains Brad Pitt's most driven car. Brad Pitt was among the early adopters of the Tesla Model S. His is the regular version with dual electric motor and AWD system. The combined output of his Model S' powertrain is 670 hp.

How many bedrooms does Jennifer Aniston have? ›

We worked very hard to get that flow right,” she explained in an interview with Architectural Digest. The home, where Aniston lives with her dogs, is spread over 8,500 square feet and boasts four bedrooms, six-and-a-half bathrooms, a wine cellar, a luxurious pool, and a guesthouse.

Where does Jennifer Aniston lives currently? ›

The Morning Show star Jennifer Aniston lives in a luxurious and modern Bel-Air mansion which she purchased for $21million back in 2011.

Are Brad Pitt and Jennifer Aniston Friends now? ›

Jennifer Aniston and Brad Pitt were married from 2000 to 2005 and have remained good friends since their split. Despite enduring one of the most high-profile splits in Hollywood, Jennifer Aniston and Brad Pitt remain "buddies" over 15 years later.

Does Kevin Costner own guns? ›

Kevin Costner said while he cherishes his hunting rifles that are family heirlooms, he thinks there should be stricter gun control laws.

Do actors check their guns? ›

All weapons must be cleaned, checked and inventoried after each performance. Live ammunition may not be brought into the theatre.

Does Angelina Jolie own guns? ›

Jolie told the Daily Mail in 2008 that "I bought original, real guns of the type we used in Tomb Raider for security. Brad and I are not against having a gun in the house, and we do have one.

Can Tom Cruise fly a jet? ›

It's not just a stunt for Top Gun: Cruise is actually an experienced pilot who's been in possession of a professional license since 1994. In an interview with James Corden, Cruise mentioned that he has a flying license for several types of aeroplane, including fighter jets and commercial flights.

What jet did Tom Cruise fly with James Corden? ›

The pair boarded a Honda HA-420 business jet, which Cruise flew to a remote desert landing strip to rendezvous with his own vintage warbird, a P-51 Mustang.

Is Brad Pitt a pilot? ›

Word on the street is that Angelina's husband, the equally famous Brad Pitt, is also an accomplished pilot. Having mastered the more common or garden aircraft, he's now bought a Spitfire – as you do – and he's learning to fly it at an airfield near Oxford.

What's Johnny Depp's favorite food? ›

The man born John Christopher Depp II on June 9, 1963, in Owensboro, Kentucky, has often talked about his penchant for pork, KFC and Mexican food, “cheap” chocolate and sticky toffee pudding. “My favourite way to eat anything is fried,” Depp said.

How much money does Johnny Depp spend on wine a month? ›

$30,000 monthly for wine (Although, Depp told Rolling Stone this was a conservative estimate. "It's insulting to say that I spent $30,000 on wine," he said.

Does George Clooney own a vineyard? ›

Domaine du Canadel, a Wine Estate in Provence, Has New Owners — George and Amal Clooney. George and Amal Clooney are known for their love of Europe.

What was Churchill's favorite Champagne? ›

WINSTON CHURCHILL'S FAVOURITE

Churchill had a legendary thirst for Champagne most especially Pol Roger. Champagne Pol Roger and Sir Winston Churchill's relationship dates back to a providential meeting at a luncheon given by the British Ambassador to France after the liberation of Paris.

Does Champagne go bad? ›

Yes, Champagne can go bad. The lifespan of an unopened bottle depends on how you store it and whether it's a vintage or non vintage Champagne. And, if you don't store your opened bottle of bubbly properly, it can quickly get oxidized, lose its fizz, and turn sour.

What are the 3 types of Champagne? ›

Champagne classifies its producers, and there are essentially 3 types: Maisons (the big guys), Cooperatives (medium guys), and Vignerons (the little guys).

Did Marie Antoinette bathe with clothes on? ›

Because of this, Marie Antoinette wore a full-length gown of white English linen in her bath for modesty. If the queen chose to take her bath in the morning, she would often call for her breakfast and eat it there.

What was Marilyn Monroe's favorite cologne? ›

Marilyn Monroe famously told interviewers that she wore Chanel No. 5 to bed (and nothing else), but it wasn't her only favorite. Like millions of other women, Monroe was a fan of Chanel No 5. However, in 2002, it was revealed that she also had a secret penchant for Floris Rose Geranium.

What was Marilyn's real hair color? ›

She was a natural blonde

Monroe, who joined her first modeling agency as a curly haired brunette, was dedicated to doing whatever it took to get noticed. She started lightening her hair in the mid-1940s and was instantly hooked.

Who bought Joseph Phelps winery? ›

LVMH's Moet Hennessy division on Wednesday announced it has acquired California wine-maker Joseph Phelps Vineyards. The deal delivers Moet one of the best-known California wine makers, famous for its red table wines and trophy Insignia label.

Who owns Trump vineyard? ›

The vineyard was purchased by businessman Donald Trump in April 2011 and re-opened in October 2011. Since 2012, it has been owned and operated by Trump's son Eric, trading as Eric Trump Wine Manufacturing LLC.

Who owns O'Rourke winery? ›

Owner, Dennis O'Rourke is known among his peers as a pioneer, innovator, and risk-taker who thrives on overcoming challenges.

Who owns Eagles Nest wine Farm? ›

The current owners, the Mylrea family, bought the farm in 1984. Eagles' Nest was originally a section of Groote Constantia, the wine supplier to European nobility, established by Simon van der Stel in the late 1600's.

How much is Joseph Phelps winery worth? ›

In June, 2022, LVMH purchased Joseph Phelps for a rumored price of 450 million dollars.

Does Trump still sell steaks? ›

Trump Steaks is a discontinued brand of steak and other meats that was owned by Donald Trump. The brand was launched in 2007 and was exclusively sold through The Sharper Image and QVC. Trump Steaks failed to sell well through The Sharper Image, which discontinued sales of the product line after two months.

Does Trump still own any casinos? ›

It was founded in 1995 as Trump Hotels & Casino Resorts by Donald Trump, who after 2004 held only a minority ownership. The company filed for bankruptcy in 2004, 2009 and 2014.
...
Trump Entertainment Resorts.
TypeSubsidiary
Traded asNasdaq: TRMP OTC Pink: TRMPQ
IndustryGambling Entertainment Hospitality
Founded1995
Defunct2016
5 more rows

Does Bon Jovi own a winery? ›

New Jersey's second most famous rock icon, Jon Bon Jovi, and his son have a joint wine venture called Diving Into Hampton Water.

Did Robin Williams own a winery? ›

In January 2016, the Tesseron family became the owners of Villa Sorriso (Villa of Smiles), the former property of the actor Robin Williams. The actor christened the vineyard with the middle names of his children “PYM” and “RAE”.

How much did the prisoner wine company sell for? ›

—Constellation Brands Inc., announced it is acquiring the The Prisoner and other brands from Huneeus Vintners in a deal worth approximately $285 million. Constellation's purchase includes The Prisoner, Saldo, Cuttings, Blindfold and Thorn brands. Rutherford, Calif.

What is the largest family owned winery? ›

E & J Gallo Winery is the largest family-owned winery in the United States.

Who owns most of the champagne vineyard area? ›

Independent farmers own 90% of the vineyards in France's Champagne region -- the only source of grapes for bona fide bubbly -- and LVMH is the biggest buyer of their grapes. LVMH is also the single largest owner of vineyards in Champagne, possessing 4,077 acres, or 5%, of the fields available.

Where is Hitler's Eagle's Nest? ›

The Kehlsteinhaus (known in English as the Eagle's Nest) is a Nazi-constructed building erected atop the summit of the Kehlstein, a rocky outcrop that rises above Obersalzberg near the southeast German town of Berchtesgaden. It was used exclusively by members of the Nazi Party for government and social meetings.

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